♛ MAD KING MARKETINGTHE WORKWHO WE AREWHAT WE DODEAD CAPTAIN’S GAMBITLET’S TALK ↗

BOLD IDEAS. BUILT TO MOVE PEOPLE.

MAKE SOME
DAMN NOISE.

Your business deserves more than another forgettable post. We turn big, unexpected ideas into campaigns people watch, share, and show up for.

SEE THE WORK ↓LET’S BUILD SOMETHING ↗

STRATEGY / CREATIVE / VIDEO / DIGITAL EXPERIENCES

SWEET TOOTH BAKERYSCAN THE GHOST ↗STARKING TRANSPORTATION ↗YOUR BRAND NEXT ↗

01 / SELECTED WORK

A little madness.
A lot of intention.

Scan The Ghost QR scavenger hunt creative

SCAN THE GHOST / INTERACTIVE CAMPAIGN

Make the whole town
part of the story.

A Halloween scavenger hunt that connects real places with a digital experience. Registration, clues, and QR checkpoints turn a visit to Princeton’s haunted library into the start of a townwide adventure.

CAMPAIGN CONCEPT • QR EXPERIENCE • DIGITAL CAMPAIGN HUB

EXPLORE SCANTHEGHOST.COM ↗

SOCIAL CAMPAIGNS / SELECTED CREATIVE

Different hooks. Same intention.

Food that stops the scroll. Copy with a personality. Campaigns built around the occasion. These Sweet Tooth Bakery pieces show the range.

Sweet Tooth Bakery Loaded Brisket Friday campaign creative
Loaded Brisket FridayProduct appetite appeal with bold type and an unmistakable Friday special.
Sweet Tooth Bakery Keto Week campaign creative
Keto WeekA coordinated menu promotion that makes the offer easy to understand.
Sweet Tooth Bakery Cool Treats. Groovy Vibes. campaign creative
Cool Treats. Groovy Vibes.A retro visual world with a warm, distinctive bakery personality.
Sweet Tooth Bakery The Croissant Trap campaign creative
The Croissant TrapHumor built around a familiar moment—and a clear product payoff.
Sweet Tooth Bakery Your Dad’s Pepperoni Roll campaign creative
Your Dad’s Pepperoni RollA playful Father’s Day concept that makes a local favorite memorable.

Portfolio examples of past promotions. Select any piece to view the full artwork.

SHORT FORM / REEL CREATIVE

Stories built for the feed.

Dead Captain’s Gambit pirate campaign artwork

SWEET TOOTH BAKERY / EXPERIENTIAL CAMPAIGN

Dead Captain’s
Gambit.

A cursed pirate story became a citywide treasure hunt. Ornate skull-covered chess pieces, QR prize reveals, cinematic creative, and a digital campaign hub gave customers a reason to get out and get involved.

CAMPAIGN CONCEPT • STORYTELLING • WEB EXPERIENCE

EXPLORE THE CAMPAIGN ↗
WATCH THE PIRATE FILM ↗

SWEET TOOTH BAKERY / PRODUCT STORYTELLING

Make the product an event.

A pumpkin monster. A flaming reveal. A bakery product with a whole lot of personality. This seasonal commercial turns Pumpkin Beer Loaf into something worth stopping the scroll for.

VIDEO CREATIVE • SEASONAL PROMOTION • WEBSITE INTEGRATION

SWEET TOOTH BAKERY / CHARACTER CREATIVE

Bigfoot’s dessert mission.

An unexpected character gives a familiar business a memorable voice. This original short puts personality at the center of Sweet Tooth’s creative.

CHARACTER STORYTELLING • SHORT FORM VIDEO • BRAND PERSONALITY

StarKing Transportation branded truck website hero

STARKING TRANSPORTATION / DIGITAL EXPERIENCE

Built to move
business forward.

A bold freight brand meets a practical customer journey. Clear service positioning, strong visual identity, and a website that puts quoting and customer access front and center.

WEBSITE • BRAND PRESENTATION • CUSTOMER JOURNEY

VISIT STARKING TRANSPORTATION ↗

02 / WHAT WE DO

The idea is only
the beginning.

Campaigns with a hook.

Brand positioning, campaign concepts, launch plans, and promotions that give people a reason to care.

Creative with teeth.

Video, social content, visuals, and copy with a distinctive voice and a clear next step.

Experiences that work.

Websites, landing pages, QR experiences, and customer journeys that connect the attention to the action.

03 / WHO WE ARE

A mad idea.
A clear purpose.

Mad King Marketing is built for businesses ready to be remembered.

We connect creative storytelling with practical execution. From a local bakery’s larger-than-life campaigns to digital experiences for brands like Scan the Ghost and StarKing Transportation, the approach stays the same: understand the business, find the hook, and build something people can act on.

Bring the challenge. We’ll bring the imagination, the plan, and the work to make it real.

YOUR NEXT MOVE

Let’s make your brand
impossible to ignore.

Tell us what you’re building. Let’s find the idea that moves it forward.

START THE CONVERSATION ↗